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Norwich was already ‘on the map’… now here’s the magnifying glass.

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THE CHALLENGE

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You know how to run your central-Norwich business, but how can you continually match your offering to the customer’s requirements in a world where mobile devices offer them virtually total choice?

You know how to run your central-Norwich business, but how can you continually match your offering to the customer’s requirements in a world where mobile devices offer them virtually total choice?

 

 

52% of UK consumers now have a smartphone and tablet computers continue to be amongst the ‘must-have’ items for young and old alike. During 2013, for the first time, more Internet-enabled mobile devices were shipped for sale than PCs, Macs, laptops and notebooks combined – that’s more mobile devices than there are people on the planet.

 

Use of mobile apps is overtaking traditional Internet browsing (already by 2:1 in the US) and ‘m-commerce’ is starting to replace e-commerce as the new way to purchase. (Either way, online is forecast to account for 30% of retail sales by 2020)

 

The mobile-computing revolution isn’t just on its way…it has already happened. So what is your high-street business going to do about it?

 

 

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Robert

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